"neon moon rising" Something Else ss 2013 lookbook

The Something Else Summer 2013 lookbook is entitled "Neon moon rising".  This striking advertorial features an array of digital prints with Rorschach-inspired textiles, as well as marbled stone and paint-dyed patterns. From geometric floral jackets to eye-catching accent dresses, this show-stopping catalog strays from the expected and presents its fans with a forward-thinking definition of cool.

Besides amazing digital prints on clothes I pay my attention on mirror effect photos. It is so big trend right now! Do you remember last Kenzo campaign or Givenchy? Reverse, multiplicate or kaleidoscopes images bring us to another level in fashion phothography. Have this in mind and observe one of the hottest trend ss 2013.